Digital Content Optimization

In this course you will learn everything you need to know to optimize your digital content. Discover general practices, testing formats, and a deep dive into optimizing content for Facebook, YouTube and YouTube ads, display ads, websites, and landing pages.

What You’ll Learn:

  • Learn the five principles of successful content across all digital platforms
  • Discover best practices when optimizing content for Facebook
  • Understand best practices for YouTube ads and video
  • Work through optimizing content for display ads, websites, and landing pages
  • Test content and gather data used to make smart decisions


POWER TIP: Click “Mark Complete” after viewing each topic video in its entirety so that your progress is tracked as you advance through each lesson.

Video Training: 6 hours 45 minutes

Course Content

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Course Includes

  • 5 Lessons
  • 58 Topics
  • 1 Quiz