Digital Measurement & Analytics Crash Course

The challenge with digital measurement and analytics isn’t having the data – the challenge is measuring what matters. This crash class will show you how to create a strong measurement and analytics approach to validate your digital marketing efforts. You’ll learn how to set meaningful KPIs and evaluate your performance. This includes attributing sales across multiple digital touch points and turning data into compelling reports that drive next steps.

Not Enrolled

Course Includes

  • 1 Lesson