Search Advertising

Search ads, which are a type of PPC (Pay Per Click) Ad, are an effective way to get results such as leads, sales, and awareness. This course will show you how to setup and effectively run search ad campaigns to improve your marketing results.

What You’ll Learn:

  • Learn search ads basics and how to start a search ad campaign
  • Determine your business objectives for search ads and the best options
  • How to think strategically when building your campaigns and ads
  • Learn about targeting to get your ads to the right people at the right time.
  • Discover advanced optimization tactics to boost your results


POWER TIP: Click “Mark Complete” after viewing each topic video in its entirety so that your progress is tracked as you advance through each lesson.

Video Training: 4 hours 30 minutes

Course Content

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Course Includes

  • 5 Lessons
  • 45 Topics
  • 6 Quizzes